NVC President Millie Kilayko wanted an out-of-the-box idea to celebrate National Nutrition Month (July). Luckily, a very kind lady approached us with an idea to boost sponsorship of children in our Mingo Meals Nutrition Program. She offered to match donations for enrollment made during the remainder of Nutrition Month. We gratefully accepted her offer. And because of her amazing generosity, we nicknamed her our Fairy Godmother.
So on July 23, we launched our Double-Up Challenge. For just P8,500, participants could enroll one child in our year-long Level 2 Mingo Meals Nutrition Program. This would give the child access to better nutrition through daily servings of Mingo. In addition to that, the child would get better access to health care through quarterly medical check-ups.
After just one day of the challenge we confirmed sponsorships for 8 children. As a result of the doubling up, we effectively sponsored 16 children at the end of the day.
Fortunately, the Double-Up challenge continued to be a great success by the end of July. In just 9 days, we happily ended the month with 62 sponsored children. And after our Fairy Godmother doubled up the number, our total reached 124 children. Meanwhile, our Fairy Godmother still had more in store!
Initially, our Fairy Godmother offered to match donations made in July. However, she decided to keep doubling up donations until we reached 105 donations on our end. As a result, we would sponser a total of 210 children with her promise to double up our numbers.
After we received the update from our Fairy Godmother, we aimed for 105 donations on our end. To our surprise, we exceeded that number! In fact, we more than doubled our target! Ultimately, donations on our end sponsored 215 children! And with the 105 enrollments covered by our Fairy Godmother, the grand total of sponsored children hit 320! Thank you to everyone who made this possible, especially to our Fairy Godmother.
